Marketing Dynamism
Springer International Publishing
Chapter title |
Corporate Social Responsibility And High And Low Income Customers: Different Perceptions Of Benefit, Value, Price And Purchase Intent
|
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Chapter number | 249 |
Book title |
Marketing Dynamism & Sustainability: Things Change, Things Stay the Same…
|
Published by |
Springer, Cham, January 2015
|
DOI | 10.1007/978-3-319-10912-1_249 |
Book ISBNs |
978-3-31-910911-4, 978-3-31-910912-1
|
Authors |
Ronan Torres Quintão, Giuliana Isabella, Quintão, Ronan Torres, Isabella, Giuliana |
Country | Count | As % |
---|---|---|
Unknown | 7 | 100% |
Readers by professional status | Count | As % |
---|---|---|
Professor > Associate Professor | 1 | 14% |
Unknown | 6 | 86% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 1 | 14% |
Unknown | 6 | 86% |