You are seeing a free-to-access but limited selection of the activity Altmetric has collected about this research output.
Click here to find out more.
| Chapter title |
Dynamically Adapting Sales Influence Tactics in E-Commerce
|
|---|---|
| Chapter number | 146 |
| Book title |
Marketing Dynamism & Sustainability: Things Change, Things Stay the Same…
|
| Published by |
Springer, Cham, January 2015
|
| DOI | 10.1007/978-3-319-10912-1_146 |
| Book ISBNs |
978-3-31-910911-4, 978-3-31-910912-1
|
| Authors |
Maurits Kaptein, Petri Parvinen, Kaptein, Maurits, Parvinen, Petri |
Mendeley readers
The data shown below were compiled from readership statistics for 13 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Malaysia | 1 | 8% |
| Portugal | 1 | 8% |
| France | 1 | 8% |
| Unknown | 10 | 77% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Professor > Associate Professor | 2 | 15% |
| Researcher | 2 | 15% |
| Student > Ph. D. Student | 2 | 15% |
| Lecturer | 1 | 8% |
| Student > Doctoral Student | 1 | 8% |
| Other | 1 | 8% |
| Unknown | 4 | 31% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 4 | 31% |
| Computer Science | 2 | 15% |
| Economics, Econometrics and Finance | 1 | 8% |
| Decision Sciences | 1 | 8% |
| Social Sciences | 1 | 8% |
| Other | 0 | 0% |
| Unknown | 4 | 31% |