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My Values or Our Identity? The Moderating Role of Identities on Values-Behavior Congruence and Green Consumption Decisions
Marketing Dynamism & Sustainability: Things Change, Things Stay the Same…
Springer, Cham, January 2015
Diego Costa, Adilson Borges, Walter Nique, Marcia Heiter, Costa, Diego, Borges, Adilson, Nique, Walter, Heiter, Marcia
The data shown below were compiled from readership statistics for 3 Mendeley readers of this research output. Click here to see the associated Mendeley record.
|Readers by professional status||Count||As %|
|Student > Ph. D. Student||1||33%|
|Readers by discipline||Count||As %|
|Business, Management and Accounting||2||67%|