Attention for Chapter 45:
Retail Assortment Size and Customer Choice Overload: The Influence of Shopping Enjoyment and Time Pressure
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Chapter title |
Retail Assortment Size and Customer Choice Overload: The Influence of Shopping Enjoyment and Time Pressure
|
Chapter number |
45 |
Book title |
Marketing Dynamism & Sustainability: Things Change, Things Stay the Same…
|
Published by |
Springer, Cham, January 2015
|
DOI |
10.1007/978-3-319-10912-1_45 |
Book ISBNs |
978-3-31-910911-4, 978-3-31-910912-1
|
Authors |
Kyoungmi Kim, Arthur W. Allaway, Alexander E. Ellinger, Kim, Kyoungmi, Allaway, Arthur W., Ellinger, Alexander E.
|
Mendeley readers
Mendeley readers
Geographical breakdown
Country |
Count |
As % |
Unknown |
2 |
100% |
Demographic breakdown
Readers by professional status |
Count |
As % |
Professor > Associate Professor |
1 |
50% |
Unknown |
1 |
50% |
Readers by discipline |
Count |
As % |
Business, Management and Accounting |
1 |
50% |
Unknown |
1 |
50% |