Marketing Dynamism
Springer International Publishing
Chapter title |
Consumers’ Different Website Use Patterns and Value Perceptions in the Context of Local Newspapers
|
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Chapter number | 16 |
Book title |
Marketing Dynamism & Sustainability: Things Change, Things Stay the Same…
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Published by |
Springer, Cham, January 2015
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DOI | 10.1007/978-3-319-10912-1_16 |
Book ISBNs |
978-3-31-910911-4, 978-3-31-910912-1
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Authors |
Anssi Tarkiainen, Heli Arminen, Olli Kuivalainen, Tarkiainen, Anssi, Arminen, Heli, Kuivalainen, Olli |
Country | Count | As % |
---|---|---|
Unknown | 3 | 100% |
Readers by professional status | Count | As % |
---|---|---|
Student > Ph. D. Student | 3 | 100% |
Student > Bachelor | 1 | 33% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 3 | 100% |
Economics, Econometrics and Finance | 1 | 33% |