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Positive Consumption Emotion to Purchase Intention Cross-Cultural Evidence from China and India
Marketing Dynamism & Sustainability: Things Change, Things Stay the Same…
Springer, Cham, January 2015
Ji Hye Kang, Byoungho Jin, Kang, Ji Hye, Jin, Byoungho
The data shown below were compiled from readership statistics for 11 Mendeley readers of this research output. Click here to see the associated Mendeley record.
|Readers by professional status||Count||As %|
|Student > Ph. D. Student||2||18%|
|Student > Master||2||18%|
|Student > Doctoral Student||1||9%|
|Readers by discipline||Count||As %|
|Business, Management and Accounting||1||9%|