Attention for Chapter 74:
Marketing Sustainability: Consumer Responses to the Social Quality of Private Labels
You are seeing a free-to-access but limited selection of the activity Altmetric has collected about this research output.
Click here to find out more.
| Chapter title |
Marketing Sustainability: Consumer Responses to the Social Quality of Private Labels
|
| Chapter number |
74 |
| Book title |
Marketing Dynamism & Sustainability: Things Change, Things Stay the Same…
|
| Published by |
Springer, Cham, January 2015
|
| DOI |
10.1007/978-3-319-10912-1_74 |
| Book ISBNs |
978-3-31-910911-4, 978-3-31-910912-1
|
| Authors |
Chiraz Aouina Mejri, Dhruv Bhatli, Mejri, Chiraz Aouina, Bhatli, Dhruv
|
Mendeley readers
Mendeley readers
Geographical breakdown
| Country |
Count |
As % |
| Unknown |
3 |
100% |
Demographic breakdown
| Readers by professional status |
Count |
As % |
| Professor |
1 |
33% |
| Student > Bachelor |
1 |
33% |
| Student > Doctoral Student |
1 |
33% |
| Readers by discipline |
Count |
As % |
| Business, Management and Accounting |
2 |
67% |
| Chemical Engineering |
1 |
33% |
