You are seeing a free-to-access but limited selection of the activity Altmetric has collected about this research output. Click here to find out more.
A Two-Step Recommendation to Improve Stability in Free Choice Brand-Attribute Associations
Marketing Dynamism & Sustainability: Things Change, Things Stay the Same…
Springer, Cham, January 2015
Devdeep Maity, Maity, Devdeep