Attention for Chapter 102:
Consumer’s Inferences of Manipulative Intent in the Store Environment: the Effects of Atmospherics and Perceived Appropriateness
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Chapter title |
Consumer’s Inferences of Manipulative Intent in the Store Environment: the Effects of Atmospherics and Perceived Appropriateness
|
Chapter number |
102 |
Book title |
Proceedings of the 2010 Academy of Marketing Science (AMS) Annual Conference
|
Published by |
Springer, Cham, January 2015
|
DOI |
10.1007/978-3-319-11797-3_102 |
Book ISBNs |
978-3-31-911796-6, 978-3-31-911797-3
|
Authors |
Renaud Lunardo, Camille Saintives, Lunardo, Renaud, Saintives, Camille
|
Mendeley readers
Mendeley readers
Geographical breakdown
Country |
Count |
As % |
Unknown |
4 |
100% |
Demographic breakdown
Readers by professional status |
Count |
As % |
Student > Ph. D. Student |
3 |
75% |
Student > Master |
1 |
25% |
Readers by discipline |
Count |
As % |
Business, Management and Accounting |
3 |
75% |
Economics, Econometrics and Finance |
1 |
25% |