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Mendeley readers
Chapter title |
Omni-Channel Retailing: Knowledge, Challenges, and Opportunities for Future Research
|
---|---|
Chapter number | 18 |
Book title |
Marketing at the Confluence between Entertainment and Analytics
|
Published by |
Springer, Cham, January 2017
|
DOI | 10.1007/978-3-319-47331-4_18 |
Book ISBNs |
978-3-31-947330-7, 978-3-31-947331-4
|
Authors |
Fanjuan Shi |
Mendeley readers
The data shown below were compiled from readership statistics for 42 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 42 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Student > Master | 9 | 21% |
Student > Doctoral Student | 5 | 12% |
Student > Bachelor | 5 | 12% |
Professor | 3 | 7% |
Researcher | 2 | 5% |
Other | 3 | 7% |
Unknown | 15 | 36% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 17 | 40% |
Engineering | 3 | 7% |
Computer Science | 2 | 5% |
Social Sciences | 2 | 5% |
Economics, Econometrics and Finance | 1 | 2% |
Other | 0 | 0% |
Unknown | 17 | 40% |