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Mendeley readers
Chapter title |
Abstract: Managing Retail in an Omnichannel Environment—Consumer Behavior, Trends, and Challenges
|
---|---|
Chapter number | 49 |
Book title |
Creating Marketing Magic and Innovative Future Marketing Trends
|
Published by |
Springer International Publishing, January 2017
|
DOI | 10.1007/978-3-319-45596-9_49 |
Book ISBNs |
978-3-31-945595-2, 978-3-31-945596-9
|
Authors |
Åsa Wallström, Esmail Salehi-Sangari, Tim Foster, Maria Ek Styvén, Carola Strandberg |
Editors |
Maximilian Stieler |
Mendeley readers
The data shown below were compiled from readership statistics for 9 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 9 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Student > Bachelor | 4 | 44% |
Student > Master | 2 | 22% |
Researcher | 1 | 11% |
Unknown | 2 | 22% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 3 | 33% |
Design | 2 | 22% |
Engineering | 1 | 11% |
Nursing and Health Professions | 1 | 11% |
Unknown | 2 | 22% |