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X Demographics
Mendeley readers
| Title |
Creating Marketing Magic and Innovative Future Marketing Trends
|
|---|---|
| Published by |
Springer International Publishing, January 2017
|
| DOI | 10.1007/978-3-319-45596-9 |
| ISBNs |
978-3-31-945595-2, 978-3-31-945596-9
|
| Editors |
Maximilian Stieler |
X Demographics
The data shown below were collected from the profiles of 15 X users who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| United States | 3 | 20% |
| Spain | 2 | 13% |
| Portugal | 1 | 7% |
| Italy | 1 | 7% |
| Pakistan | 1 | 7% |
| India | 1 | 7% |
| United Kingdom | 1 | 7% |
| France | 1 | 7% |
| Unknown | 4 | 27% |
Demographic breakdown
| Type | Count | As % |
|---|---|---|
| Members of the public | 9 | 60% |
| Scientists | 4 | 27% |
| Science communicators (journalists, bloggers, editors) | 1 | 7% |
| Practitioners (doctors, other healthcare professionals) | 1 | 7% |
Mendeley readers
The data shown below were compiled from readership statistics for 146 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Canada | 1 | <1% |
| Switzerland | 1 | <1% |
| Unknown | 144 | 99% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Ph. D. Student | 25 | 17% |
| Student > Master | 24 | 16% |
| Student > Bachelor | 24 | 16% |
| Student > Doctoral Student | 12 | 8% |
| Student > Postgraduate | 6 | 4% |
| Other | 22 | 15% |
| Unknown | 33 | 23% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 62 | 42% |
| Computer Science | 12 | 8% |
| Social Sciences | 8 | 5% |
| Economics, Econometrics and Finance | 7 | 5% |
| Engineering | 5 | 3% |
| Other | 17 | 12% |
| Unknown | 35 | 24% |