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Mendeley readers
Chapter title |
Happiness, Willingness-to-Share and Materialism in the Experiential Purchase
|
---|---|
Chapter number | 181 |
Book title |
Rediscovering the Essentiality of Marketing
|
Published by |
Springer International Publishing, January 2016
|
DOI | 10.1007/978-3-319-29877-1_181 |
Book ISBNs |
978-3-31-929876-4, 978-3-31-929877-1
|
Authors |
I-Ling Ling, Yi-Fen Liu, Edwin Rajah |
Editors |
Luca Petruzzellis, Russell S. Winer |
Mendeley readers
The data shown below were compiled from readership statistics for 9 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 9 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Unspecified | 1 | 11% |
Student > Ph. D. Student | 1 | 11% |
Unknown | 7 | 78% |
Readers by discipline | Count | As % |
---|---|---|
Unspecified | 1 | 11% |
Computer Science | 1 | 11% |
Unknown | 7 | 78% |