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Mendeley readers
Chapter title |
Relationship Management Amidst OEM Demands for Supplier Price Cuts: A Cross-Industry Study
|
---|---|
Chapter number | 12 |
Book title |
Rediscovering the Essentiality of Marketing
|
Published by |
Springer International Publishing, January 2016
|
DOI | 10.1007/978-3-319-29877-1_12 |
Book ISBNs |
978-3-31-929876-4, 978-3-31-929877-1
|
Authors |
R. Mohan Pisharodi, John W. Henke Jr., Ravi Parameswaran, John W. Henke, John W. HenkeJr. |
Editors |
Luca Petruzzellis, Russell S. Winer |
Mendeley readers
The data shown below were compiled from readership statistics for 5 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 5 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Student > Ph. D. Student | 1 | 20% |
Lecturer > Senior Lecturer | 1 | 20% |
Unknown | 3 | 60% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 1 | 20% |
Computer Science | 1 | 20% |
Unknown | 3 | 60% |