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X Demographics
Mendeley readers
| Title |
Rediscovering the Essentiality of Marketing
|
|---|---|
| Published by |
Springer International Publishing, January 2016
|
| DOI | 10.1007/978-3-319-29877-1 |
| ISBNs |
978-3-31-929876-4, 978-3-31-929877-1
|
| Editors |
Luca Petruzzellis, Russell S. Winer |
X Demographics
The data shown below were collected from the profiles of 12 X users who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| India | 2 | 17% |
| Japan | 1 | 8% |
| Netherlands | 1 | 8% |
| Spain | 1 | 8% |
| Grenada | 1 | 8% |
| Belgium | 1 | 8% |
| Unknown | 5 | 42% |
Demographic breakdown
| Type | Count | As % |
|---|---|---|
| Members of the public | 12 | 100% |
Mendeley readers
The data shown below were compiled from readership statistics for 107 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| United States | 1 | <1% |
| Unknown | 106 | 99% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Master | 25 | 23% |
| Student > Ph. D. Student | 16 | 15% |
| Student > Bachelor | 14 | 13% |
| Student > Doctoral Student | 12 | 11% |
| Lecturer | 5 | 5% |
| Other | 13 | 12% |
| Unknown | 22 | 21% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 43 | 40% |
| Economics, Econometrics and Finance | 15 | 14% |
| Social Sciences | 7 | 7% |
| Psychology | 3 | 3% |
| Computer Science | 3 | 3% |
| Other | 10 | 9% |
| Unknown | 26 | 24% |