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Mendeley readers
Chapter title |
Factors Determining Channel Selection in the German Trades Sector: An Analysis of Power Tool Purchases
|
---|---|
Chapter number | 9 |
Book title |
Rediscovering the Essentiality of Marketing
|
Published by |
Springer International Publishing, January 2016
|
DOI | 10.1007/978-3-319-29877-1_9 |
Book ISBNs |
978-3-31-929876-4, 978-3-31-929877-1
|
Authors |
Benjamin Österle, Marc M. Kuhn |
Editors |
Luca Petruzzellis, Russell S. Winer |
Mendeley readers
The data shown below were compiled from readership statistics for 4 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 4 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Unspecified | 1 | 25% |
Researcher | 1 | 25% |
Unknown | 2 | 50% |
Readers by discipline | Count | As % |
---|---|---|
Unspecified | 1 | 25% |
Business, Management and Accounting | 1 | 25% |
Unknown | 2 | 50% |