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Mendeley readers
Chapter title |
Probing Determinants of Intentions to Purchase Processed Foods and Soft Drinks: Explanation Through Mediation
|
---|---|
Chapter number | 107 |
Book title |
Ideas in Marketing: Finding the New and Polishing the Old
|
Published by |
Springer International Publishing, January 2015
|
DOI | 10.1007/978-3-319-10951-0_107 |
Book ISBNs |
978-3-31-910950-3, 978-3-31-910951-0
|
Authors |
Jeremy J. Sierra, Harry A. Taute, Anna M. Turri, Sierra, Jeremy J., Taute, Harry A., Turri, Anna M. |
Editors |
Krzysztof Kubacki |
Mendeley readers
The data shown below were compiled from readership statistics for 2 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 2 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Student > Master | 1 | 50% |
Unknown | 1 | 50% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 1 | 50% |
Unknown | 1 | 50% |