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| Chapter title |
Crm/Social Media Technology: Impact on Customer Orientation Process and Organizational Sales Performance
|
|---|---|
| Chapter number | 233 |
| Book title |
Ideas in Marketing: Finding the New and Polishing the Old
|
| Published by |
Springer International Publishing, November 2015
|
| DOI | 10.1007/978-3-319-10951-0_233 |
| Book ISBNs |
978-3-31-910950-3, 978-3-31-910951-0
|
| Authors |
Michael Rodriguez, Robert M. Peterson, Haya Ajjan, Rodriguez, Michael, Peterson, Robert M., Ajjan, Haya |
| Editors |
Krzysztof Kubacki |
Twitter Demographics
The data shown below were collected from the profile of 1 tweeter who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| United Kingdom | 1 | 100% |
Demographic breakdown
| Type | Count | As % |
|---|---|---|
| Members of the public | 1 | 100% |
Mendeley readers
The data shown below were compiled from readership statistics for 332 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Indonesia | 1 | <1% |
| Netherlands | 1 | <1% |
| South Africa | 1 | <1% |
| Unknown | 329 | 99% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Master | 51 | 15% |
| Student > Ph. D. Student | 48 | 14% |
| Student > Bachelor | 41 | 12% |
| Lecturer | 36 | 11% |
| Student > Doctoral Student | 29 | 9% |
| Other | 46 | 14% |
| Unknown | 81 | 24% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 155 | 47% |
| Economics, Econometrics and Finance | 29 | 9% |
| Computer Science | 25 | 8% |
| Social Sciences | 17 | 5% |
| Engineering | 7 | 2% |
| Other | 13 | 4% |
| Unknown | 86 | 26% |