Attention for Chapter 144:
Special Session: Better Food, Better Life, and Applying Marketing to Achieve Social Change: An Abstract
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Chapter title |
Special Session: Better Food, Better Life, and Applying Marketing to Achieve Social Change: An Abstract
|
Chapter number |
144 |
Book title |
Boundary Blurred: A Seamless Customer Experience in Virtual and Real Spaces
|
Published by |
Springer, Cham, May 2018
|
DOI |
10.1007/978-3-319-99181-8_144 |
Book ISBNs |
978-3-31-999180-1, 978-3-31-999181-8
|
Authors |
Patricia Gurviez, Sharyn Rundle-Thiele, Gurviez, Patricia, Rundle-Thiele, Sharyn
|
Mendeley readers
Mendeley readers
Geographical breakdown
Country |
Count |
As % |
Unknown |
5 |
100% |
Demographic breakdown
Readers by professional status |
Count |
As % |
Student > Ph. D. Student |
1 |
20% |
Student > Master |
1 |
20% |
Unknown |
3 |
60% |
Readers by discipline |
Count |
As % |
Business, Management and Accounting |
1 |
20% |
Medicine and Dentistry |
1 |
20% |
Unknown |
3 |
60% |