Attention for Chapter 119:
The Effect of the User Experience Cycle on the Adoption of Smart Technologies for Innovative Consumers: The Case of Mass-fashion and Luxury Wearables: An Abstract
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Chapter title |
The Effect of the User Experience Cycle on the Adoption of Smart Technologies for Innovative Consumers: The Case of Mass-fashion and Luxury Wearables: An Abstract
|
Chapter number |
119 |
Book title |
Marketing Opportunities and Challenges in a Changing Global Marketplace
|
Published by |
Springer, Cham, May 2019
|
DOI |
10.1007/978-3-030-39165-2_119 |
Book ISBNs |
978-3-03-039164-5, 978-3-03-039165-2
|
Authors |
Marzena Nieroda, Mona Mrad, Michael Solomon, Charles Cui, Nieroda, Marzena, Mrad, Mona, Solomon, Michael, Cui, Charles
|
Mendeley readers
Mendeley readers
Geographical breakdown
Country |
Count |
As % |
Unknown |
9 |
100% |
Demographic breakdown
Readers by professional status |
Count |
As % |
Student > Doctoral Student |
2 |
22% |
Student > Ph. D. Student |
1 |
11% |
Researcher |
1 |
11% |
Professor > Associate Professor |
1 |
11% |
Unknown |
4 |
44% |
Readers by discipline |
Count |
As % |
Environmental Science |
2 |
22% |
Business, Management and Accounting |
2 |
22% |
Medicine and Dentistry |
1 |
11% |
Unknown |
4 |
44% |