Attention for Chapter 198:
The Marketing of International Humanitarian Aid in a Changing Global Marketplace: An Abstract
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Chapter title |
The Marketing of International Humanitarian Aid in a Changing Global Marketplace: An Abstract
|
Chapter number |
198 |
Book title |
Marketing Opportunities and Challenges in a Changing Global Marketplace
|
Published by |
Springer, Cham, May 2019
|
DOI |
10.1007/978-3-030-39165-2_198 |
Book ISBNs |
978-3-03-039164-5, 978-3-03-039165-2
|
Authors |
Robert Mittelman, José I. Rojas-Méndez, Mittelman, Robert, Rojas-Méndez, José I.
|
Mendeley readers
Mendeley readers
Geographical breakdown
Country |
Count |
As % |
Unknown |
8 |
100% |
Demographic breakdown
Readers by professional status |
Count |
As % |
Student > Bachelor |
1 |
13% |
Lecturer |
1 |
13% |
Student > Postgraduate |
1 |
13% |
Unknown |
5 |
63% |
Readers by discipline |
Count |
As % |
Business, Management and Accounting |
1 |
13% |
Social Sciences |
1 |
13% |
Unknown |
6 |
75% |