Revolution in Marketing: Market Driving Changes
Springer International Publishing
Chapter title |
Consumer Perceptions of Quality, Risk, and Value: A Conceptual Framework
|
---|---|
Chapter number | 1 |
Book title |
Revolution in Marketing: Market Driving Changes
|
Published by |
Springer, Cham, January 2015
|
DOI | 10.1007/978-3-319-11761-4_1 |
Book ISBNs |
978-3-31-911760-7, 978-3-31-911761-4
|
Authors |
Pelin Bicen |
Country | Count | As % |
---|---|---|
Unknown | 14 | 100% |
Readers by professional status | Count | As % |
---|---|---|
Student > Bachelor | 2 | 14% |
Professor > Associate Professor | 1 | 7% |
Student > Ph. D. Student | 1 | 7% |
Researcher | 1 | 7% |
Unknown | 9 | 64% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 3 | 21% |
Social Sciences | 2 | 14% |
Medicine and Dentistry | 1 | 7% |
Unknown | 8 | 57% |