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Mendeley readers
Chapter title |
The Relationship between Gratifications from Social Networking Site Use and Adolescents’ Brand Interactions
|
---|---|
Chapter number | 3 |
Book title |
Advances in Advertising Research (Vol. VII)
|
Published by |
Springer Gabler, Wiesbaden, January 2017
|
DOI | 10.1007/978-3-658-15220-8_3 |
Book ISBNs |
978-3-65-815219-2, 978-3-65-815220-8
|
Authors |
Patrick Hartmann, Vanessa Apaolaza, Jiaxun He, Jose M. Barrutia, Carmen Echebarria, Hartmann, Patrick, Apaolaza, Vanessa, He, Jiaxun, Barrutia, Jose M., Echebarria, Carmen |
Mendeley readers
The data shown below were compiled from readership statistics for 9 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 9 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Lecturer | 2 | 22% |
Student > Doctoral Student | 2 | 22% |
Student > Bachelor | 1 | 11% |
Professor | 1 | 11% |
Student > Ph. D. Student | 1 | 11% |
Other | 2 | 22% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 3 | 33% |
Computer Science | 2 | 22% |
Social Sciences | 1 | 11% |
Neuroscience | 1 | 11% |
Unknown | 2 | 22% |