You are seeing a free-to-access but limited selection of the activity Altmetric has collected about this research output.
Click here to find out more.
| Chapter title |
Consumer Values as Mediators in Social Network Information Search
|
|---|---|
| Chapter number | 1 |
| Book title |
Advances in Advertising Research (Vol. VII)
|
| Published by |
Springer Gabler, Wiesbaden, January 2017
|
| DOI | 10.1007/978-3-658-15220-8_1 |
| Book ISBNs |
978-3-65-815219-2, 978-3-65-815220-8
|
| Authors |
Shalom Levy, Ofrit Kol, Israel D. Nebenzahl, Levy, Shalom, Kol, Ofrit, Nebenzahl, Israel D. |
Mendeley readers
The data shown below were compiled from readership statistics for 14 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 14 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Ph. D. Student | 4 | 29% |
| Student > Bachelor | 3 | 21% |
| Lecturer | 2 | 14% |
| Lecturer > Senior Lecturer | 2 | 14% |
| Other | 1 | 7% |
| Other | 1 | 7% |
| Unknown | 1 | 7% |
| Readers by discipline | Count | As % |
|---|---|---|
| Social Sciences | 5 | 36% |
| Business, Management and Accounting | 4 | 29% |
| Arts and Humanities | 2 | 14% |
| Computer Science | 1 | 7% |
| Materials Science | 1 | 7% |
| Other | 0 | 0% |
| Unknown | 1 | 7% |