Strategic Innovative Marketing and Tourism
Springer International Publishing
Chapter title |
Consumers Against Luxury Brands: Towards a Research Agenda
|
---|---|
Chapter number | 116 |
Book title |
Strategic Innovative Marketing and Tourism
|
Published by |
Springer, Cham, January 2019
|
DOI | 10.1007/978-3-030-12453-3_116 |
Book ISBNs |
978-3-03-012452-6, 978-3-03-012453-3
|
Authors |
Antigone G. Kyrousi, Prokopis K. Theodoridis, Kyrousi, Antigone G., Theodoridis, Prokopis K. |
Country | Count | As % |
---|---|---|
Unknown | 5 | 100% |
Readers by professional status | Count | As % |
---|---|---|
Unspecified | 1 | 20% |
Lecturer > Senior Lecturer | 1 | 20% |
Unknown | 3 | 60% |
Readers by discipline | Count | As % |
---|---|---|
Unspecified | 1 | 20% |
Business, Management and Accounting | 1 | 20% |
Unknown | 3 | 60% |