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X Demographics
Mendeley readers
Title |
Advances in Advertising Research (Vol. V)
|
---|---|
Published by |
Springer Fachmedien Wiesbaden, November 2014
|
DOI | 10.1007/978-3-658-08132-4 |
ISBNs |
978-3-65-808131-7, 978-3-65-808132-4
|
Editors |
Banks, Ivana Bušljeta, De Pelsmacker, Patrick, Okazaki, Shintaro |
X Demographics
The data shown below were collected from the profiles of 2 X users who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
Country | Count | As % |
---|---|---|
United States | 1 | 50% |
Unknown | 1 | 50% |
Demographic breakdown
Type | Count | As % |
---|---|---|
Members of the public | 2 | 100% |
Mendeley readers
The data shown below were compiled from readership statistics for 24 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
United States | 1 | 4% |
Unknown | 23 | 96% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Student > Master | 6 | 25% |
Student > Ph. D. Student | 3 | 13% |
Professor > Associate Professor | 2 | 8% |
Student > Doctoral Student | 1 | 4% |
Researcher | 1 | 4% |
Other | 1 | 4% |
Unknown | 10 | 42% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 7 | 29% |
Economics, Econometrics and Finance | 2 | 8% |
Computer Science | 1 | 4% |
Social Sciences | 1 | 4% |
Materials Science | 1 | 4% |
Other | 1 | 4% |
Unknown | 11 | 46% |