↓ Skip to main content

Customer Relationship Management

Overview of attention for book
Attention for Chapter 15: CRM in Social Media
Altmetric Badge

Readers on

mendeley
10 Mendeley
You are seeing a free-to-access but limited selection of the activity Altmetric has collected about this research output. Click here to find out more.
Chapter title
CRM in Social Media
Chapter number 15
Book title
Customer Relationship Management
Published by
Springer, Berlin, Heidelberg, January 2018
DOI 10.1007/978-3-662-55381-7_15
Book ISBNs
978-3-66-255380-0, 978-3-66-255381-7
Authors

V. Kumar, Werner Reinartz

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 10 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 10 100%

Demographic breakdown

Readers by professional status Count As %
Student > Ph. D. Student 1 10%
Student > Bachelor 1 10%
Student > Master 1 10%
Unknown 7 70%
Readers by discipline Count As %
Nursing and Health Professions 1 10%
Business, Management and Accounting 1 10%
Agricultural and Biological Sciences 1 10%
Social Sciences 1 10%
Unknown 6 60%