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Customer Relationship Management

Overview of attention for book
Attention for Chapter 14: Customer Privacy Concerns and Privacy Protective Responses
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28 Mendeley
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Chapter title
Customer Privacy Concerns and Privacy Protective Responses
Chapter number 14
Book title
Customer Relationship Management
Published by
Springer, Berlin, Heidelberg, January 2018
DOI 10.1007/978-3-662-55381-7_14
Book ISBNs
978-3-66-255380-0, 978-3-66-255381-7
Authors

V. Kumar, Werner Reinartz

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 28 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Germany 1 4%
Australia 1 4%
Unknown 26 93%

Demographic breakdown

Readers by professional status Count As %
Student > Master 5 18%
Student > Bachelor 3 11%
Researcher 3 11%
Student > Ph. D. Student 2 7%
Lecturer 1 4%
Other 2 7%
Unknown 12 43%
Readers by discipline Count As %
Business, Management and Accounting 5 18%
Computer Science 5 18%
Nursing and Health Professions 1 4%
Economics, Econometrics and Finance 1 4%
Psychology 1 4%
Other 0 0%
Unknown 15 54%