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Mendeley readers
Chapter title |
Augmented Reality: What Motivates Late Millennials towards Fashion Mobile Apps?
|
---|---|
Chapter number | 102 |
Book title |
Enlightened Marketing in Challenging Times
|
Published by |
Springer, Cham, July 2019
|
DOI | 10.1007/978-3-030-42545-6_102 |
Book ISBNs |
978-3-03-042544-9, 978-3-03-042545-6
|
Authors |
Mafalda Teles Roxo, Pedro Quelhas Brito, Roxo, Mafalda Teles, Brito, Pedro Quelhas |
Mendeley readers
The data shown below were compiled from readership statistics for 17 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 17 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Researcher | 4 | 24% |
Unspecified | 2 | 12% |
Student > Bachelor | 2 | 12% |
Professor | 1 | 6% |
Professor > Associate Professor | 1 | 6% |
Other | 0 | 0% |
Unknown | 7 | 41% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 3 | 18% |
Computer Science | 3 | 18% |
Unspecified | 2 | 12% |
Social Sciences | 2 | 12% |
Unknown | 7 | 41% |