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Market Segmentation Analysis

Overview of attention for book
Overall attention for this book and its chapters
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Mentioned by

1 policy source
31 X users
1 Wikipedia page


112 Dimensions

Readers on

25 Mendeley
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Market Segmentation Analysis
Published by
Springer Singapore, May 2018
DOI 10.1007/978-981-10-8818-6
978-9-81-108817-9, 978-9-81-108818-6

Sara Dolnicar, Bettina Grün, Friedrich Leisch, Dolnicar, Sara, Grün, Bettina, Leisch, Friedrich

X Demographics

X Demographics

The data shown below were collected from the profiles of 31 X users who shared this research output. Click here to find out more about how the information was compiled.
Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 25 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 25 100%

Demographic breakdown

Readers by professional status Count As %
Student > Bachelor 10 40%
Student > Master 3 12%
Student > Doctoral Student 1 4%
Other 1 4%
Professor 1 4%
Other 1 4%
Unknown 8 32%
Readers by discipline Count As %
Business, Management and Accounting 9 36%
Economics, Econometrics and Finance 2 8%
Environmental Science 1 4%
Computer Science 1 4%
Sports and Recreations 1 4%
Other 3 12%
Unknown 8 32%