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Mendeley readers
| Chapter title |
Reinventing the Customer Experience: Technology and the Service Marketing Mix
|
|---|---|
| Chapter number | 9 |
| Book title |
Service Management
|
| Published by |
Springer, New York, NY, January 2012
|
| DOI | 10.1007/978-1-4614-1554-1_9 |
| Book ISBNs |
978-1-4614-1553-4, 978-1-4614-1554-1
|
| Authors |
Lorraine Lee, Tracy Meyer, Jeffery S. Smith |
Mendeley readers
The data shown below were compiled from readership statistics for 27 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 27 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Ph. D. Student | 4 | 15% |
| Student > Doctoral Student | 3 | 11% |
| Student > Master | 3 | 11% |
| Professor | 3 | 11% |
| Student > Bachelor | 2 | 7% |
| Other | 3 | 11% |
| Unknown | 9 | 33% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 10 | 37% |
| Economics, Econometrics and Finance | 3 | 11% |
| Computer Science | 2 | 7% |
| Agricultural and Biological Sciences | 1 | 4% |
| Psychology | 1 | 4% |
| Other | 1 | 4% |
| Unknown | 9 | 33% |