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Chapter title |
Effects of Temperature and Social Density on Consumer Choices with Multiple Options
|
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Chapter number | 36 |
Book title |
Celebrating the Past and Future of Marketing and Discovery with Social Impact
|
Published by |
Springer, Cham, January 2022
|
DOI | 10.1007/978-3-030-95346-1_36 |
Book ISBNs |
978-3-03-095345-4, 978-3-03-095346-1
|
Authors |
Schöniger, Martina Katharina, Adler, Susanne Jana |