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Timeline
Mendeley readers
Chapter title |
“Point-and-Click” – B2B-Customer Loyalty in the Internet: An Empirical Study on Potential Antecedents Exemplified at German Company “WERU”
|
---|---|
Chapter number | 6 |
Book title |
Celebrating the Past and Future of Marketing and Discovery with Social Impact
|
Published by |
Springer, Cham, January 2022
|
DOI | 10.1007/978-3-030-95346-1_6 |
Book ISBNs |
978-3-03-095345-4, 978-3-03-095346-1
|
Authors |
Heinold, Alina, Kuhn, Marc, Grimme, Meike |
Mendeley readers
The data shown below were compiled from readership statistics for 13 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 13 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Other | 1 | 8% |
Unspecified | 1 | 8% |
Professor | 1 | 8% |
Researcher | 1 | 8% |
Unknown | 9 | 69% |
Readers by discipline | Count | As % |
---|---|---|
Unspecified | 1 | 8% |
Business, Management and Accounting | 1 | 8% |
Computer Science | 1 | 8% |
Design | 1 | 8% |
Unknown | 9 | 69% |