Proceedings of the 1989 Academy of Marketing Science (AMS) Annual Conference
Springer International Publishing
Chapter title |
An Examination of the Focus Strategy a Literature Review
|
---|---|
Chapter number | 69 |
Book title |
Proceedings of the 1989 Academy of Marketing Science (AMS) Annual Conference
|
Published by |
Springer International Publishing, January 2015
|
DOI | 10.1007/978-3-319-17055-8_69 |
Book ISBNs |
978-3-31-917054-1, 978-3-31-917055-8
|
Authors |
Scott Hansen |
Editors |
Jon M. Hawes |
Country | Count | As % |
---|---|---|
Unknown | 3 | 100% |
Readers by professional status | Count | As % |
---|---|---|
Librarian | 1 | 33% |
Student > Master | 1 | 33% |
Unknown | 1 | 33% |
Readers by discipline | Count | As % |
---|---|---|
Nursing and Health Professions | 1 | 33% |
Agricultural and Biological Sciences | 1 | 33% |
Unknown | 1 | 33% |