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Formative Research in Social Marketing

Overview of attention for book
Attention for Chapter 7: Visual Observation Techniques
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Citations

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8 Mendeley
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Chapter title
Visual Observation Techniques
Chapter number 7
Book title
Formative Research in Social Marketing
Published by
Springer Singapore, October 2016
DOI 10.1007/978-981-10-1829-9_7
Book ISBNs
978-9-81-101827-5, 978-9-81-101829-9
Authors

Julia Carins

Editors

Krzysztof Kubacki, Sharyn Rundle-Thiele

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 8 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 8 100%

Demographic breakdown

Readers by professional status Count As %
Student > Master 2 25%
Lecturer > Senior Lecturer 1 13%
Student > Doctoral Student 1 13%
Researcher 1 13%
Unknown 3 38%
Readers by discipline Count As %
Environmental Science 1 13%
Agricultural and Biological Sciences 1 13%
Social Sciences 1 13%
Medicine and Dentistry 1 13%
Unknown 4 50%