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X Demographics
Mendeley readers
| Title |
Marketing Weiterdenken
|
|---|---|
| Published by |
Springer Fachmedien Wiesbaden, October 2020
|
| DOI | 10.1007/978-3-658-31563-4 |
| ISBNs |
978-3-65-831562-7, 978-3-65-831563-4
|
| Authors |
Stefanie Paluch, Jochen Wirtz, WERNER H KUNZ |
| Editors |
Bruhn, Manfred, Burmann, Christoph, Kirchgeorg, Manfred |
X Demographics
The data shown below were collected from the profiles of 6 X users who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| United States | 2 | 33% |
| India | 1 | 17% |
| Spain | 1 | 17% |
| Colombia | 1 | 17% |
| Unknown | 1 | 17% |
Demographic breakdown
| Type | Count | As % |
|---|---|---|
| Members of the public | 3 | 50% |
| Scientists | 3 | 50% |
Mendeley readers
The data shown below were compiled from readership statistics for 68 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 68 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Bachelor | 9 | 13% |
| Student > Master | 8 | 12% |
| Lecturer | 2 | 3% |
| Researcher | 2 | 3% |
| Student > Postgraduate | 2 | 3% |
| Other | 5 | 7% |
| Unknown | 40 | 59% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 17 | 25% |
| Psychology | 3 | 4% |
| Engineering | 3 | 4% |
| Social Sciences | 2 | 3% |
| Economics, Econometrics and Finance | 1 | 1% |
| Other | 2 | 3% |
| Unknown | 40 | 59% |