↓ Skip to main content
What is this page? Embed badge

Political Marketing and the 2015 UK General Election

Overview of attention for book
Cover of 'Political Marketing and the 2015 UK General Election'

Table of Contents

  1. Altmetric Badge
    Book Overview
  2. Altmetric Badge
    Chapter 1 Introduction
  3. Altmetric Badge
    Chapter 2 Election Strategies, Campaign Themes and Target Voters
  4. Altmetric Badge
    Chapter 3 Manifestos as an Extended Branding Campaign
  5. Altmetric Badge
    Chapter 4 Party Branding: A Case Study of Online Political Posters
  6. Altmetric Badge
    Chapter 5 Political Party Advertising and Marketing Strategies in the 2015 UK Election
  7. Altmetric Badge
    Chapter 6 Strategic Media Management
  8. Altmetric Badge
    Chapter 7 Digital Political Marketing
  9. Altmetric Badge
    Chapter 8 The Battle for Brighton: The View from Cyberspace
  10. Altmetric Badge
    Chapter 9 Lessons for Political Marketing from 2015
Attention for Chapter 9: Lessons for Political Marketing from 2015
Altmetric Badge

Citations

dimensions_citation
4 Dimensions
Summary Dimensions citations
So far, Dimensions has found 4 publications that cite this research output.

4

The most recent citing publications are shown below. View all 4 publications that cite this research output on Dimensions.

This page shows the most recent citations of this research output.

Click here to find out how to access more activity.

This page is provided by Altmetric.