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Mendeley readers
| Chapter title |
Manifestos as an Extended Branding Campaign
|
|---|---|
| Chapter number | 3 |
| Book title |
Political Marketing and the 2015 UK General Election
|
| Published by |
Palgrave Macmillan UK, May 2016
|
| DOI | 10.1057/978-1-137-58440-3_3 |
| Book ISBNs |
978-1-137-58439-7, 978-1-137-58440-3
|
| Authors |
Andrew White |
| Editors |
Darren G. Lilleker, Mark Pack |
Mendeley readers
The data shown below were compiled from readership statistics for 19 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 19 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Researcher | 5 | 26% |
| Student > Bachelor | 3 | 16% |
| Lecturer > Senior Lecturer | 2 | 11% |
| Professor > Associate Professor | 2 | 11% |
| Student > Master | 1 | 5% |
| Other | 3 | 16% |
| Unknown | 3 | 16% |
| Readers by discipline | Count | As % |
|---|---|---|
| Social Sciences | 10 | 53% |
| Business, Management and Accounting | 4 | 21% |
| Economics, Econometrics and Finance | 1 | 5% |
| Arts and Humanities | 1 | 5% |
| Unknown | 3 | 16% |