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Timeline
Mendeley readers
Title |
Marketing Wisdom
|
---|---|
Published by |
Springer Singapore, December 2018
|
DOI | 10.1007/978-981-10-7724-1 |
ISBNs |
978-9-81-107723-4, 978-9-81-107724-1
|
Editors |
Kompella, Kartikeya |
Mendeley readers
The data shown below were compiled from readership statistics for 26 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
China | 1 | 4% |
Unknown | 25 | 96% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Student > Master | 4 | 15% |
Other | 3 | 12% |
Student > Bachelor | 3 | 12% |
Student > Ph. D. Student | 2 | 8% |
Student > Doctoral Student | 1 | 4% |
Other | 4 | 15% |
Unknown | 9 | 35% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 8 | 31% |
Arts and Humanities | 2 | 8% |
Engineering | 2 | 8% |
Computer Science | 1 | 4% |
Neuroscience | 1 | 4% |
Other | 1 | 4% |
Unknown | 11 | 42% |