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Marketing Wisdom

Overview of attention for book
Attention for Chapter 2: Net Promoter Score and Its Successful Application
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Readers on

mendeley
48 Mendeley
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Chapter title
Net Promoter Score and Its Successful Application
Chapter number 2
Book title
Marketing Wisdom
Published by
Springer, Singapore, January 2019
DOI 10.1007/978-981-10-7724-1_2
Book ISBNs
978-9-81-107723-4, 978-9-81-107724-1
Authors

Richard Owen

Timeline

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Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 48 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 48 100%

Demographic breakdown

Readers by professional status Count As %
Student > Bachelor 6 13%
Lecturer 4 8%
Student > Master 4 8%
Researcher 3 6%
Student > Ph. D. Student 2 4%
Other 4 8%
Unknown 25 52%
Readers by discipline Count As %
Business, Management and Accounting 12 25%
Engineering 2 4%
Social Sciences 2 4%
Unspecified 1 2%
Environmental Science 1 2%
Other 4 8%
Unknown 26 54%