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Marketing Wisdom

Overview of attention for book
Attention for Chapter 7: The Ten Principles Behind Great Customer Experiences
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Citations

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Readers on

mendeley
87 Mendeley
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Chapter title
The Ten Principles Behind Great Customer Experiences
Chapter number 7
Book title
Marketing Wisdom
Published by
Springer, Singapore, January 2019
DOI 10.1007/978-981-10-7724-1_7
Book ISBNs
978-9-81-107723-4, 978-9-81-107724-1
Authors

Matt Watkinson, Watkinson, Matt

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 87 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 87 100%

Demographic breakdown

Readers by professional status Count As %
Student > Master 23 26%
Student > Bachelor 15 17%
Student > Ph. D. Student 5 6%
Student > Postgraduate 4 5%
Lecturer 4 5%
Other 12 14%
Unknown 24 28%
Readers by discipline Count As %
Business, Management and Accounting 25 29%
Computer Science 10 11%
Engineering 9 10%
Social Sciences 4 5%
Agricultural and Biological Sciences 3 3%
Other 11 13%
Unknown 25 29%