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Chapter title |
Diagnosing the Strategic and Operational Problems Encountered by UK Export Manufacturers: The Effects of Export Intensity
|
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Chapter number | 18 |
Book title |
Proceedings of the 1997 World Marketing Congress
|
Published by |
Springer, Cham, January 2015
|
DOI | 10.1007/978-3-319-17320-7_18 |
Book ISBNs |
978-3-31-917319-1, 978-3-31-917320-7
|
Authors |
Robert E. Morgan, Constantine S. Katsikeas, Morgan, Robert E., Katsikeas, Constantine S. |