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Mendeley readers
Chapter title |
Markenmanagement als zentraler Erfolgsfaktor in der Automobilindustrie
|
---|---|
Chapter number | 1 |
Book title |
Markenmanagement in der Automobilindustrie
|
Published by |
Gabler Verlag, January 2003
|
DOI | 10.1007/978-3-322-92081-2_1 |
Book ISBNs |
978-3-32-292082-9, 978-3-32-292081-2
|
Authors |
Bernd Gottschalk, Gottschalk, Bernd |
Mendeley readers
The data shown below were compiled from readership statistics for 4 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 4 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Student > Ph. D. Student | 2 | 50% |
Unknown | 2 | 50% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 2 | 50% |
Unknown | 2 | 50% |