Chapter 1 Developing Innovation Strategies: How to Start? — A Systemic Approach Using the Innovation Architecture

Chapter 2 Organization of International Market Introduction: Can Cooperation between Central Units and Local Product Management Influence Success?

Chapter 4 Revisiting the Firm’s R&D and Technological Ecosystem — A Case from a Large IT Firm

Chapter 5 Getting Value from Technology: A Process Approach

Chapter 6 Successful New Product Development by Optimizing Development Process Effectiveness in Highly Regulated Sectors: The Case of the Spanish Medical Devices Sector

Chapter 7 Roadmapping at Printco: One Company’s Experience

Chapter 8 Performance Measurement in Supply Chain Collaboration

Chapter 9 Understanding Discontinuous Technology and Radical Innovation

Chapter 10 Market Research for Radical Innovations — Lessons from a Lead User Project in the Field of Medical Products

Chapter 11 Relying on Experts: How to Effectively Gather Information for Innovation Projects from Market Specialists

Chapter 12 Generating Innovations through Analogies — An Empirical Investigation of Knowledge Brokers