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Mendeley readers
| Chapter title |
Market Segmentation
|
|---|---|
| Chapter number | 2 |
| Book title |
Understanding the Consumer
|
| Published by |
Palgrave, London, January 1997
|
| DOI | 10.1007/978-1-349-25438-5_2 |
| Book ISBNs |
978-0-333-66063-8, 978-1-349-25438-5
|
| Authors |
David A. Statt |
Mendeley readers
The data shown below were compiled from readership statistics for 3 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 3 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Unspecified | 2 | 67% |
| Unknown | 1 | 33% |
| Readers by discipline | Count | As % |
|---|---|---|
| Unspecified | 2 | 67% |
| Unknown | 1 | 33% |