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Social Media Conversations: When Consumers Do Not React Positively to Brands’ Kindness to Others
Social Computing and Social Media. Communication and Social Communities
Springer, Cham, July 2019
Andria Andriuzzi, Géraldine Michel, Andriuzzi, Andria, Michel, Géraldine
The data shown below were collected from the profiles of 4 tweeters who shared this research output. Click here to find out more about how the information was compiled.
|Members of the public||3||75%|
The data shown below were compiled from readership statistics for 15 Mendeley readers of this research output. Click here to see the associated Mendeley record.
|Readers by professional status||Count||As %|
|Student > Ph. D. Student||4||27%|
|Student > Master||2||13%|
|Student > Doctoral Student||2||13%|
|Lecturer > Senior Lecturer||1||7%|
|Readers by discipline||Count||As %|
|Business, Management and Accounting||10||67%|
|Medicine and Dentistry||1||7%|