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Mendeley readers
Chapter title |
The Cultural Component in Advertising Analysis. A Non-numerical Vision of the Programmatic Advertising
|
---|---|
Chapter number | 27 |
Book title |
Social Computing and Social Media. Communication and Social Communities
|
Published by |
Springer, Cham, July 2019
|
DOI | 10.1007/978-3-030-21905-5_27 |
Book ISBNs |
978-3-03-021904-8, 978-3-03-021905-5
|
Authors |
Pedro Antonio Hellín Ortuño, Hellín Ortuño, Pedro Antonio |
Mendeley readers
The data shown below were compiled from readership statistics for 6 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 6 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Student > Bachelor | 1 | 17% |
Other | 1 | 17% |
Unknown | 4 | 67% |
Readers by discipline | Count | As % |
---|---|---|
Economics, Econometrics and Finance | 1 | 17% |
Design | 1 | 17% |
Unknown | 4 | 67% |