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Chapter title |
Markenrecht
|
---|---|
Chapter number | 5 |
Book title |
Sensory Branding
|
Published by |
Gabler, January 2011
|
DOI | 10.1007/978-3-8349-6602-5_5 |
Book ISBNs |
978-3-83-492788-0, 978-3-83-496602-5
|
Authors |
Paul Steiner |