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Online Brand Communities

Overview of attention for book
Attention for Chapter 4: Utility of the Social Web for Business
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Citations

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22 Dimensions

Readers on

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2 Mendeley
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Chapter title
Utility of the Social Web for Business
Chapter number 4
Book title
Online Brand Communities
Published by
Springer, Cham, January 2016
DOI 10.1007/978-3-319-24826-4_4
Book ISBNs
978-3-31-924824-0, 978-3-31-924826-4
Authors

Francisco J. Martínez-López, Rafael Anaya-Sánchez, Rocio Aguilar-Illescas, Sebastián Molinillo

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 2 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 2 100%

Demographic breakdown

Readers by professional status Count As %
Student > Ph. D. Student 1 50%
Student > Doctoral Student 1 50%
Readers by discipline Count As %
Computer Science 1 50%
Unknown 1 50%