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Online Brand Communities

Overview of attention for book
Overall attention for this book and its chapters
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Mentioned by

twitter
2 X users
googleplus
1 Google+ user

Citations

dimensions_citation
22 Dimensions

Readers on

mendeley
82 Mendeley
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Title
Online Brand Communities
Published by
Springer International Publishing, January 2016
DOI 10.1007/978-3-319-24826-4
ISBNs
978-3-31-924824-0, 978-3-31-924826-4
Authors

Martínez-López, Francisco J., Anaya-Sánchez, Rafael, Aguilar-Illescas, Rocio, Molinillo, Sebastián, Francisco J. Martínez-López, Rafael Anaya-Sánchez, Rocio Aguilar-Illescas, Sebastián Molinillo, Francisco José Martínez-López, Rocío Aguilar-Illescas, Anaya, Rafael, Aguilar, Rocio

X Demographics

X Demographics

The data shown below were collected from the profiles of 2 X users who shared this research output. Click here to find out more about how the information was compiled.
Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 82 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Serbia 1 1%
Unknown 81 99%

Demographic breakdown

Readers by professional status Count As %
Student > Bachelor 20 24%
Student > Master 17 21%
Student > Ph. D. Student 12 15%
Student > Doctoral Student 7 9%
Professor > Associate Professor 4 5%
Other 12 15%
Unknown 10 12%
Readers by discipline Count As %
Business, Management and Accounting 28 34%
Social Sciences 12 15%
Economics, Econometrics and Finance 8 10%
Computer Science 6 7%
Arts and Humanities 3 4%
Other 11 13%
Unknown 14 17%